Why
Brady + I-Label?
The exclusive partnership between Brady and I-Label provides access to the latest innovations and direct support from Brady experts, offering our customers nothing but benefits:
- Consistent quality in demanding environments
- Sharp & precise: small fonts and fine barcode modules remain legible
- Quick setup & changeovers: intuitive, often self-calibrating benchtops minimize downtime
Brady printer categories
Select the category below for which you would like more information.
Industrial (benchtop) label printers
For continuous, razor-sharp black-and-white prints in production, logistics, and labs.
Choose the i5300 for auto-calibration and precise printing on labels from 5.08 mm; choose the i7100 if you want heavy-duty performance with up to 7,000 labels/day.
Ideal for barcodes, small fonts, and durable identification.
Portable (handheld) label printers
On-site labeling in racks, panels, and maintenance.
The M series (e.g., M610) prints from a keyboard, app, or PC. Bluetooth ensures smooth connectivity. For wrap/flag (self-laminating), component labels, and service work where speed counts.
Also available for laboratories.
Automatic printing and application
(print & apply)
Maximum speed and reproducibility in production or cable/wire ID.
The BradyPrinter A8500 Label Printer Applicator, for example, is a printer for PCB labels that reliably automates the labeling of printed circuit boards for complete traceability. It prints and consistently applies small polyimide labels that can withstand the entire PCB manufacturing process for automatic PCB labeling.
Featured Brady printers: BBP12 & i7100
BBP12 – Compact benchtop allrounder
The BBP12 is a compact, affordable benchtop label printer for those who want to print durable identification labels in smaller volumes (product, cable/wire, lab).
It is quick to set up, offers easy calibration, and features a bright color screen with intuitive controls.
- Printing technology: Thermal Transfer
- Speed: up to 100 mm/s
- Purpose: Product and wire identification, laboratory, electronics
- Workflow: quick setup, easy calibration, color LCD
BradyPrinter i7100 – Heavy-duty workhorse
The i7100 label printer is built for intensive industrial use and delivers extremely accurate, consistent prints on a wide range of media (including heat-shrink tubing).
Available in 300 or 600 dpi, with options such as peel function and ESD hood.
- Resolution: 300 of 600 dpi
- Max. label width: 109,98 mm
- Capacity: up to 7.000 labels/day
- Options/IO: Peel function, ESD cap; Ethernet/USB/serial; Wi-Fi/Bluetooth
Which printing technique do you need?
Thermal transfer
Your label printer uses an ink ribbon to melt ink into the label. This produces very sharp barcodes/text and a wear-resistant print. Choose this option if you want the label information to remain legible for a long time or when printing on plastic labels.
Typical applications include warehouse labels, cable marking, laboratory labels, and serial number labels.
Direct thermal
These label printers do not use a print ribbon, but instead the print head heats thermal material that darkens in color. This is super fast and simple for labels on rolls that have a short lifespan. Here you are choosing simplicity, speed, and low cost per label.
Typical applications include cash register labels, temporary location labels, or internal logistics labels.
Inktjet color
An inkjet color printer prints full color on roll labels. Ideal for branding or color coding. You want to print on demand in professional colors. You can also combine this perfectly with partially pre-printed labels.
Typical applications include packaging labels, product/promotional labels, color codes (laboratory, logistics), or samples.
Certified Brady Gold Partner
As a certified Brady Gold Partner, we give you access to high-quality Brady products and services. You also enjoy additional benefits that are only available through certified partners.
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